神经经济学分析基础(精)/神经科学与社会丛书 (美)保罗·W.格莱姆齐|总主编:唐孝威//罗卫东|译者:贾拥民 浙江大学

- 作者:(美)保罗·W.格莱姆齐|总主编:唐孝威//罗卫东|译者:贾拥民
- 著:(美)保罗·W.格莱姆齐|总主编:唐孝威//罗卫东|译者:贾拥民
- 装帧:暂无
- 印次:1
- 定价:98.00
- ISBN:9787308157797
- 出版社:浙江大学
- 开本:16开
- 印刷时间:2016-08-01
- 语种:暂无
- 出版时间:2016-08-01
- 页数:暂无
- 外部编号:3649520
- 版次:1
- 成品尺寸:暂无

导论 为什么是神经经济学?
问题的提出
哲学基础
应用神经经济学
本书结构
第一篇 来自神经经济学的挑战
第一章 站在新时代的门槛上
理解行为
经济学家的答案
心理学家的答案
生物学家的答案
我们已经站在突破的门槛上了吗?
第二章 各学科融合的认识论限制
未来的神经经济学面临的“形而上学”的限制
现代还原主义的起源
我们能够还原到什么程度?
涌现属性与反还原主义
综合的障碍和益处
跨学科理论修正和还原的一个范例
跨越门槛
第三章 经济学中的“自然类”:理解经济学思想的抽象和美感
古典经济学的决策模型
伯努利的贡献
参数的问题
新古典主义革命:现代经济思想的工具和美学特征的确定
保罗·萨缪尔森
显示偏好的一般化公理
理解经济“理性”
公理体系:根据显示偏好的一般化公理建构的“世界”
显示偏好弱公理和显示偏好的一般化公理这类工具的局限性
加入一些公理:迈向一个更丰富的期望效用理论
期望效用定理
结论
第四章 通过心理学,在经济学中理解大脑
在黑暗中摸索:一个寓言
这个例子值得认真对待:暗视觉的心理物理学
“暗感知”
还原:从感知到视紫红质
恩斯特·韦伯与现代心理物理学的诞生
古斯塔夫·费希纳的贡献
S.S.史蒂文斯
信号检测理论
随机效用模型
成功的“甜蜜”
第五章 行为经济学:突破传统的新古典主义经济学模型的限制
阿莱悖论
埃尔斯伯格悖论
禀赋效应
卡尼曼和特维斯基:面对损失时的追求风险的偏好
前景理论在经验上的局限性
前景理论在理论上的局限性
迈向跨学科综合:第四条道路
第六章 是因为,而不是“似乎”
米尔顿·弗里德曼
一个例子
对弗里德曼的一个回应
探寻经济学的“硬理论”
结论
第二篇 选择机制
第七章 神经生物学的“自然类”:理解神经生物学思想中的抽象
人类大脑的感觉系统
灵长类动物大脑的运动系统
眼动
身体动作
结论
第八章 “硬”的期望效用理论与标准模型的雏形
“硬”的期望效用理论:一个简单的理论
将感觉与反应联系起来
一些问题及其答案
结论
第九章 随机性以及效用与选择的分离
第一目标
第二目标
通过机制将主观价值与行动链接起来
“Argmax运算”的“神经实现”
理解神经科学中的“另类”模型
小结
随机性,本地相关以及“硬”的期望效用理论的一个严重缺陷
结论与含义
第十章 神经随机性的意义与关于选择的行为模型的皮质表征
期望主观价值和随机选择
神经随机性与行为随机性
相对主观价值
皮质标准化
选择与“皮质理论”
相对期望主观价值的经验测度
第十一章 本篇结论:融合选择机制
选择机制小结
行动中的选择机制
“硬”的期望效用理论、“硬”的随机期望效用理论与相对期望主观价值
超越眼动系统和猴子决策
我们不是用眼睛进行选择的,但是……
我们不是猴子,但是……
可是,猴子选择的只是动作……
结论
第三篇 估价
第十二章 价值问题
心理物理学:“多少”?
“参照点”的漂移导致绝对价值无法恢复
编码函数对相对价值的转换
经济学:边际效用与“有多好”的问题
背景与选择:什么时候甚至连行为数据也会“宠爱”一个非常“好”的理论
行为层面的参照依赖
在“硬”的理论中如何直面参照依赖
尽量减少损害:处理参照依赖的新古典主义方法
参照点在一个“硬”的理论中意味着什么
第十三章 多巴胺能神经元:我们如何学习和存储价值
对多巴胺和大脑估价系统的解剖分析
强化学习理论
多巴胺的生理机能与关于多巴胺的理论
多巴胺的生物物理学分析
结论
第十四章 在大脑前部定位和构造主观价值
内侧前额叶皮质和纹状体:主观价值的“首都”
价值的构造
结论
第十五章 超越新古典主义:行为神经经济学
选择集的编辑与期望主观价值的符号化传达
发生在额叶区的选择集编辑
期望主观价值的符号化传达
结论
第四篇 总结和结论
第十六章 神经经济学模型基础
与主观价值相关的信号
与学习相关的信号
在理论模型中的变量与神经活动之间建立联系
规范神经经济学
结论
第十七章 结论
总结
若干悬而未决的问题
若干规范性问题
最后的结语
参考文献
人名索引
主题索引
译后记

保罗·W.格莱姆齐,纽约大学教授,纽约大学神经经济学中心主任,主要研究领域为神经科学、经济学与心理学。著有《决策、不确定性和大脑》,主编《神经经济学:决策与大脑》等。

保罗·W.格莱姆齐是一位顶尖的神经科学家,他还是一位勇敢的跨学科探索者。在《神经经济学分析基础(精)》一书中,他以现代神经科学、经济学和心理学为参照点,探讨了把所有这三个学科领域综合起来的价值,并奠定了将它们融合为神经经济学之道路的基础。本书为神经经济学这个激动人心的新学科制定了标准。
Shipping Overview:
• Shipping: Standard Domestic Shipping within the United States charges USD 4.99. Standard International Shipping from United Kingdom, Germany and Japan to the United States charges 14.99.
• Order Processing: Please allow 1-2 business days for order processing and preparation before shipment.
• Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. The average transit time is 3-7 business days.
• International Shipping: Currently, we only ship within the USA.
• Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.
Shipping Delays:
Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.
Shipping Options:
-
Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.
-
Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.
-
Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.
-
Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.
Delivery Details:
-
Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.
-
Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.
-
Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.
Shipping Confirmation:
You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.
Order Modifications:
If you need to cancel or modify your order, please contact our customer support immediately.
Issues with Delivery:
If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.
Customer Support:
Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.
Return & Refund Policy Overview
Please review our return and refund policies below to ensure a smooth transaction process.
Return Policy
-
Duration: You have 30 days from receiving your item to initiate a return.
-
Condition: Items must be unworn, unwashed, with original tags and packaging intact.
-
Shipping Costs: Customers are responsible for return shipping costs.
-
Packaging: Ensure returned items are well-packaged to avoid damage during transit.
-
Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.
-
Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.
How to Return
-
Method: Returns must be sent back by mail to the address provided in the return instructions.
Return Label
-
Defective Products: Return labels are provided for defective items.
-
Non-Defective Returns: Customers are responsible for obtaining their return shipping label.
Product Conditions for Return
-
Eligible Products: Returns are only accepted for items in new condition.
Nonreturnable Items
Certain items are not eligible for return:
-
Electronic devices after 30 days (e.g., computers, laptops, Kindles)
-
Gift cards, prepaid game cards
-
Perishable goods, live insects, some jewelry, some health and personal care items
-
Customized or personalized products
-
Items with special shipping restrictions
Refund Policy
-
Window: Eligible products may be returned within 30 days of delivery for a refund.
-
Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.
-
Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.
Claims
Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.
Exchange Policy
For the quickest service, return your original item and place a new order for the desired product once your return is accepted.
Return Address
EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366
Customer Support
Available 24/7 for any questions or assistance needed:
-
Phone: +1 636-312-5925
-
Email: cs@everymarket.com

- 作者:(美)保罗·W.格莱姆齐|总主编:唐孝威//罗卫东|译者:贾拥民
- 著:(美)保罗·W.格莱姆齐|总主编:唐孝威//罗卫东|译者:贾拥民
- 装帧:暂无
- 印次:1
- 定价:98.00
- ISBN:9787308157797
- 出版社:浙江大学
- 开本:16开
- 印刷时间:2016-08-01
- 语种:暂无
- 出版时间:2016-08-01
- 页数:暂无
- 外部编号:3649520
- 版次:1
- 成品尺寸:暂无

导论 为什么是神经经济学?
问题的提出
哲学基础
应用神经经济学
本书结构
第一篇 来自神经经济学的挑战
第一章 站在新时代的门槛上
理解行为
经济学家的答案
心理学家的答案
生物学家的答案
我们已经站在突破的门槛上了吗?
第二章 各学科融合的认识论限制
未来的神经经济学面临的“形而上学”的限制
现代还原主义的起源
我们能够还原到什么程度?
涌现属性与反还原主义
综合的障碍和益处
跨学科理论修正和还原的一个范例
跨越门槛
第三章 经济学中的“自然类”:理解经济学思想的抽象和美感
古典经济学的决策模型
伯努利的贡献
参数的问题
新古典主义革命:现代经济思想的工具和美学特征的确定
保罗·萨缪尔森
显示偏好的一般化公理
理解经济“理性”
公理体系:根据显示偏好的一般化公理建构的“世界”
显示偏好弱公理和显示偏好的一般化公理这类工具的局限性
加入一些公理:迈向一个更丰富的期望效用理论
期望效用定理
结论
第四章 通过心理学,在经济学中理解大脑
在黑暗中摸索:一个寓言
这个例子值得认真对待:暗视觉的心理物理学
“暗感知”
还原:从感知到视紫红质
恩斯特·韦伯与现代心理物理学的诞生
古斯塔夫·费希纳的贡献
S.S.史蒂文斯
信号检测理论
随机效用模型
成功的“甜蜜”
第五章 行为经济学:突破传统的新古典主义经济学模型的限制
阿莱悖论
埃尔斯伯格悖论
禀赋效应
卡尼曼和特维斯基:面对损失时的追求风险的偏好
前景理论在经验上的局限性
前景理论在理论上的局限性
迈向跨学科综合:第四条道路
第六章 是因为,而不是“似乎”
米尔顿·弗里德曼
一个例子
对弗里德曼的一个回应
探寻经济学的“硬理论”
结论
第二篇 选择机制
第七章 神经生物学的“自然类”:理解神经生物学思想中的抽象
人类大脑的感觉系统
灵长类动物大脑的运动系统
眼动
身体动作
结论
第八章 “硬”的期望效用理论与标准模型的雏形
“硬”的期望效用理论:一个简单的理论
将感觉与反应联系起来
一些问题及其答案
结论
第九章 随机性以及效用与选择的分离
第一目标
第二目标
通过机制将主观价值与行动链接起来
“Argmax运算”的“神经实现”
理解神经科学中的“另类”模型
小结
随机性,本地相关以及“硬”的期望效用理论的一个严重缺陷
结论与含义
第十章 神经随机性的意义与关于选择的行为模型的皮质表征
期望主观价值和随机选择
神经随机性与行为随机性
相对主观价值
皮质标准化
选择与“皮质理论”
相对期望主观价值的经验测度
第十一章 本篇结论:融合选择机制
选择机制小结
行动中的选择机制
“硬”的期望效用理论、“硬”的随机期望效用理论与相对期望主观价值
超越眼动系统和猴子决策
我们不是用眼睛进行选择的,但是……
我们不是猴子,但是……
可是,猴子选择的只是动作……
结论
第三篇 估价
第十二章 价值问题
心理物理学:“多少”?
“参照点”的漂移导致绝对价值无法恢复
编码函数对相对价值的转换
经济学:边际效用与“有多好”的问题
背景与选择:什么时候甚至连行为数据也会“宠爱”一个非常“好”的理论
行为层面的参照依赖
在“硬”的理论中如何直面参照依赖
尽量减少损害:处理参照依赖的新古典主义方法
参照点在一个“硬”的理论中意味着什么
第十三章 多巴胺能神经元:我们如何学习和存储价值
对多巴胺和大脑估价系统的解剖分析
强化学习理论
多巴胺的生理机能与关于多巴胺的理论
多巴胺的生物物理学分析
结论
第十四章 在大脑前部定位和构造主观价值
内侧前额叶皮质和纹状体:主观价值的“首都”
价值的构造
结论
第十五章 超越新古典主义:行为神经经济学
选择集的编辑与期望主观价值的符号化传达
发生在额叶区的选择集编辑
期望主观价值的符号化传达
结论
第四篇 总结和结论
第十六章 神经经济学模型基础
与主观价值相关的信号
与学习相关的信号
在理论模型中的变量与神经活动之间建立联系
规范神经经济学
结论
第十七章 结论
总结
若干悬而未决的问题
若干规范性问题
最后的结语
参考文献
人名索引
主题索引
译后记

保罗·W.格莱姆齐,纽约大学教授,纽约大学神经经济学中心主任,主要研究领域为神经科学、经济学与心理学。著有《决策、不确定性和大脑》,主编《神经经济学:决策与大脑》等。

保罗·W.格莱姆齐是一位顶尖的神经科学家,他还是一位勇敢的跨学科探索者。在《神经经济学分析基础(精)》一书中,他以现代神经科学、经济学和心理学为参照点,探讨了把所有这三个学科领域综合起来的价值,并奠定了将它们融合为神经经济学之道路的基础。本书为神经经济学这个激动人心的新学科制定了标准。
Shipping Overview:
• Shipping: Standard Domestic Shipping within the United States charges USD 4.99. Standard International Shipping from United Kingdom, Germany and Japan to the United States charges 14.99.
• Order Processing: Please allow 1-2 business days for order processing and preparation before shipment.
• Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. The average transit time is 3-7 business days.
• International Shipping: Currently, we only ship within the USA.
• Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.
Shipping Delays:
Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.
Shipping Options:
-
Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.
-
Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.
-
Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.
-
Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.
Delivery Details:
-
Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.
-
Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.
-
Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.
Shipping Confirmation:
You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.
Order Modifications:
If you need to cancel or modify your order, please contact our customer support immediately.
Issues with Delivery:
If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.
Customer Support:
Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.
Return & Refund Policy Overview
Please review our return and refund policies below to ensure a smooth transaction process.
Return Policy
-
Duration: You have 30 days from receiving your item to initiate a return.
-
Condition: Items must be unworn, unwashed, with original tags and packaging intact.
-
Shipping Costs: Customers are responsible for return shipping costs.
-
Packaging: Ensure returned items are well-packaged to avoid damage during transit.
-
Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.
-
Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.
How to Return
-
Method: Returns must be sent back by mail to the address provided in the return instructions.
Return Label
-
Defective Products: Return labels are provided for defective items.
-
Non-Defective Returns: Customers are responsible for obtaining their return shipping label.
Product Conditions for Return
-
Eligible Products: Returns are only accepted for items in new condition.
Nonreturnable Items
Certain items are not eligible for return:
-
Electronic devices after 30 days (e.g., computers, laptops, Kindles)
-
Gift cards, prepaid game cards
-
Perishable goods, live insects, some jewelry, some health and personal care items
-
Customized or personalized products
-
Items with special shipping restrictions
Refund Policy
-
Window: Eligible products may be returned within 30 days of delivery for a refund.
-
Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.
-
Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.
Claims
Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.
Exchange Policy
For the quickest service, return your original item and place a new order for the desired product once your return is accepted.
Return Address
EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366
Customer Support
Available 24/7 for any questions or assistance needed:
-
Phone: +1 636-312-5925
-
Email: cs@everymarket.com
Oops!
Sorry, it looks like some products are not available in selected quantity.