经济学的思维方式
美国芝加哥学派著名经济学家、自由主义大师托马斯·索维尔自《美国种族简史》之后的有一本畅销经典；
美国亚马逊长居榜首的经济学通识读物，美国公民学习经济学的入门佳作；
并且，这是一本人人都能看懂的经济学专业读物。
经济学一点也不复杂，也不难理解，困扰我们的是故作艰深的语言和拒人千里之外的形式。本书没有让人望而生畏公式图表，也没有难懂的术语，更没有枯燥的实证。托马斯·索维尔用贴近日常生活的语言和案例，为我们讲解经济学博士都不一定能完全掌握的经济学思维方式，让所有人都能体验毫无障碍的阅读，并且在无形中学会经济学这一门专业知识体系和分析工具，让普通人不再受含糊的政治辞令和晦涩的经济学术语的迷惑，掌握经济社会的运转规律。
通过本书，我们将会了解价格、投资和国际贸易等方方面面的知识，也会对媒体、政治家、公知的言论保持警醒和怀疑，不再不加批判地用“穷人”和“富人”来区分不同的人群。我们还会对房租管制、贸易平衡、贫富差距、统计数据产生全新的认识。
托马斯·索维尔（Thomas Sowell），美国当代杰出的自由主义经济学大师，芝加哥经济学派代表人物之一。现为斯坦福大学胡佛研究所高级研究员，曾在康奈尔大学、加州大学等讲授经济学，还在政府部门担任经济学顾问，获得过包括总统人文成就奖、全国人文学科奖、布莱德雷基金奖在内的众多荣誉。
他的著作有《美国种族简史》《知识分子与社会》《实用经济学》《被掩盖的经济真相》《房地产的繁荣与萧条》《知识和决策》等30多部作品，其中一些甚至多次再版。他的《经济学的思维方式》（Basic Economics）一书已被译成六种语言。其文章和随笔多次发表于《财富》《时代周刊》《纽约时报》《华盛顿邮报》等知名媒体。
致 谢 3
第 1 章 什么是经济学 ? 1
第 10 章 生产率与报酬 181
第 13 章 投资与投机 253
第 16 章 国民产出 325
第 21 章 国际贸易 443
第 22 章 财富的国际转移 467
第 23 章 财富的国际差异 490
第七部分 经济学的一些问题
第 24 章 市场迷思 527
第 25 章 “非经济”价值 541
第 26 章 经济学史 554
第 27 章 后一点想法 582
本书与其他经济学入门书籍的明显区别是，它既没有图表，也没有公式，用语浅显易懂，表述上不使用经济学专业术语，方便没有经济学知识的读者理解。本书既适合普通民众阅读，也适用于经济学初学者作为入门教材。
本书还有一个不太明显但很重要的特征，即使用世界各国真实的例子，从而使得经济规律得以用一种活泼生动，且令人难忘的方式阐述，而这种效果是图表和方程不能达成的。相较之前的 4个版本，第 5版秉承了一贯的基本理念：学习经济学应该像获得信息一样容易。
美国本土读者对本书新版的关注度持续提高，而本书其他语言译本种类也在不断增加 a,这种热潮表明人们对具有可读性的入门式经济学著作有着广泛需求。
如同青年的茁壮成长一样，本书在过去几年里也逐渐成熟厚重起来，不仅增加了新的章节，还对已有章节做了进一步更新扩展，以便跟上不断发展变化的世界各国经济。
对于读者广受困惑的世界各国经济发展状况、人们生活水平之间存在巨大差距这一课题，本书特别新增了一章—第 23章，这也是本书长的一章，从地理、人口、文化等诸多因素探究贫富差距长期存在的原因，还审视了一些被认为是造成国际经济差距主要原因的因素，届时读者会发现，事实并不总是支持流行的说法。
有些人日夜盖楼，却不知地基铺在了沙滩上；有些人基础错漏百出，却以数学模型而自鸣得意。基本不懂此书的原理，又自诩如何高深的经济学人，往往属于“皇帝新衣派”。
美国再大的书店，“经济学”架都很窄，但再窄都放了此书。
——薛兆丰
本书不仅对于普通大众读者很有价值，而且对于律师、企业家、政治家、经济学家也都很有益处。
——《华尔街时报》
无论是保守派还是激进派，贸易保护主义者还是自由贸易主义者，世界主义者还是民族主义者，牧师还是异教徒，了解经济现象的因与果都是非常有用的。
—乔治·J.斯蒂格勒（George J. Stigler）
经济事件经常出现在报纸头条，或成为电视上的“突发新闻”。然而，通过这些新闻故事，我们并不总是能够确定导致特定事件发生的原因，更不用说预测未来的后果。
大多数经济事件涉及的基本原理通常本身并不复杂，但是讨论中使用的政治辞令和经济学术语，使得这些事件显得晦涩和含糊。迄今为止，那些能够解释事件的基本经济原理，并不为广大民众知晓，媒体中也很少有人能理解。
经济学的基本原理放诸四海而皆准，俟诸百世而不惑，适用于各种不同的经济制度—社会主义、资本主义、封建主义或其他任何经济制度—并且适用于不同的民族、文化和政府。亚历山大大帝时期导致物价飞腾的政策，数千年后也导致了美国物价水平上涨。开罗、香港、斯德哥尔摩、墨尔本和纽约等地实施的租金管制法案所导致的后果也是相似的。实施相似农业政策的印度和欧盟国家，都承担了类似后果。
要开启理解经济学的旅程，我们首先要清楚什么是经济学。要理解什么是经济学，我们必须先知道什么是经济。大多数人可能会把经济看作生产、分配日常生活必需的产品和服务的系统。这种观点本身并没有错，但还不够准确。
传说中的伊甸园也是一个生产、分配产品和服务的系统，但它却与经济无关，因为在那里所有东西都应有尽有。没有稀缺性，就没必要节约（economize），也就没有经济学（economics）。杰出的英国经济学家莱昂内尔·罗宾斯（Lionel Robbins）曾给出了经济学的一个经典定义：
经济学是研究具有不同用途的稀缺资源使用的学问。
Shipping Overview:
• Shipping: Standard Domestic Shipping within the United States charges first item USD 6.99 and additional item USD 3.0 each. Standard International Shipping from United Kingdom, Germany, Italian and Japan to the United States charges first item USD 11.99 and additional item USD 4.0 each.
• Import Duty: Everymarket collects applicable duties and taxes on goods imported into the U.S. at checkout, it's calculated based on the goods value multiply by the rate. For United Kingdom and China goods is 10%, Germany, Italian and Japan goods is 15%. We are committed to making your U.S. shopping experience simple and transparent. The method of delivery—either Delivered Duty Paid (DDP) or Delivered Duty Unpaid (DDU)—depends on whether duties and taxes are collected at the time of your purchase.
• Order Processing: Please allow 1-2 business days for order processing and preparation before shipment.
• Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. Average transit times to the United States is 3 - 7 Business days and average transit times to International is 7 - 14 Business days
• International Shipping: Currently, we only ship within the USA.
• Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.
Shipping Delays:
Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.
Shipping Options:
-
Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.
-
Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.
-
Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.
-
Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.
Delivery Details:
-
Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.
-
Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.
-
Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.
Shipping Confirmation:
You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.
Order Modifications:
If you need to cancel or modify your order, please contact our customer support immediately.
Issues with Delivery:
If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.
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美国芝加哥学派著名经济学家、自由主义大师托马斯·索维尔自《美国种族简史》之后的有一本畅销经典；
美国亚马逊长居榜首的经济学通识读物，美国公民学习经济学的入门佳作；
并且，这是一本人人都能看懂的经济学专业读物。
经济学一点也不复杂，也不难理解，困扰我们的是故作艰深的语言和拒人千里之外的形式。本书没有让人望而生畏公式图表，也没有难懂的术语，更没有枯燥的实证。托马斯·索维尔用贴近日常生活的语言和案例，为我们讲解经济学博士都不一定能完全掌握的经济学思维方式，让所有人都能体验毫无障碍的阅读，并且在无形中学会经济学这一门专业知识体系和分析工具，让普通人不再受含糊的政治辞令和晦涩的经济学术语的迷惑，掌握经济社会的运转规律。
通过本书，我们将会了解价格、投资和国际贸易等方方面面的知识，也会对媒体、政治家、公知的言论保持警醒和怀疑，不再不加批判地用“穷人”和“富人”来区分不同的人群。我们还会对房租管制、贸易平衡、贫富差距、统计数据产生全新的认识。
托马斯·索维尔（Thomas Sowell），美国当代杰出的自由主义经济学大师，芝加哥经济学派代表人物之一。现为斯坦福大学胡佛研究所高级研究员，曾在康奈尔大学、加州大学等讲授经济学，还在政府部门担任经济学顾问，获得过包括总统人文成就奖、全国人文学科奖、布莱德雷基金奖在内的众多荣誉。
他的著作有《美国种族简史》《知识分子与社会》《实用经济学》《被掩盖的经济真相》《房地产的繁荣与萧条》《知识和决策》等30多部作品，其中一些甚至多次再版。他的《经济学的思维方式》（Basic Economics）一书已被译成六种语言。其文章和随笔多次发表于《财富》《时代周刊》《纽约时报》《华盛顿邮报》等知名媒体。
致 谢 3
第 1 章 什么是经济学 ? 1
第 10 章 生产率与报酬 181
第 13 章 投资与投机 253
第 16 章 国民产出 325
第 21 章 国际贸易 443
第 22 章 财富的国际转移 467
第 23 章 财富的国际差异 490
第七部分 经济学的一些问题
第 24 章 市场迷思 527
第 25 章 “非经济”价值 541
第 26 章 经济学史 554
第 27 章 后一点想法 582
本书与其他经济学入门书籍的明显区别是，它既没有图表，也没有公式，用语浅显易懂，表述上不使用经济学专业术语，方便没有经济学知识的读者理解。本书既适合普通民众阅读，也适用于经济学初学者作为入门教材。
本书还有一个不太明显但很重要的特征，即使用世界各国真实的例子，从而使得经济规律得以用一种活泼生动，且令人难忘的方式阐述，而这种效果是图表和方程不能达成的。相较之前的 4个版本，第 5版秉承了一贯的基本理念：学习经济学应该像获得信息一样容易。
美国本土读者对本书新版的关注度持续提高，而本书其他语言译本种类也在不断增加 a,这种热潮表明人们对具有可读性的入门式经济学著作有着广泛需求。
如同青年的茁壮成长一样，本书在过去几年里也逐渐成熟厚重起来，不仅增加了新的章节，还对已有章节做了进一步更新扩展，以便跟上不断发展变化的世界各国经济。
对于读者广受困惑的世界各国经济发展状况、人们生活水平之间存在巨大差距这一课题，本书特别新增了一章—第 23章，这也是本书长的一章，从地理、人口、文化等诸多因素探究贫富差距长期存在的原因，还审视了一些被认为是造成国际经济差距主要原因的因素，届时读者会发现，事实并不总是支持流行的说法。
有些人日夜盖楼，却不知地基铺在了沙滩上；有些人基础错漏百出，却以数学模型而自鸣得意。基本不懂此书的原理，又自诩如何高深的经济学人，往往属于“皇帝新衣派”。
美国再大的书店，“经济学”架都很窄，但再窄都放了此书。
——薛兆丰
本书不仅对于普通大众读者很有价值，而且对于律师、企业家、政治家、经济学家也都很有益处。
——《华尔街时报》
无论是保守派还是激进派，贸易保护主义者还是自由贸易主义者，世界主义者还是民族主义者，牧师还是异教徒，了解经济现象的因与果都是非常有用的。
—乔治·J.斯蒂格勒（George J. Stigler）
经济事件经常出现在报纸头条，或成为电视上的“突发新闻”。然而，通过这些新闻故事，我们并不总是能够确定导致特定事件发生的原因，更不用说预测未来的后果。
大多数经济事件涉及的基本原理通常本身并不复杂，但是讨论中使用的政治辞令和经济学术语，使得这些事件显得晦涩和含糊。迄今为止，那些能够解释事件的基本经济原理，并不为广大民众知晓，媒体中也很少有人能理解。
经济学的基本原理放诸四海而皆准，俟诸百世而不惑，适用于各种不同的经济制度—社会主义、资本主义、封建主义或其他任何经济制度—并且适用于不同的民族、文化和政府。亚历山大大帝时期导致物价飞腾的政策，数千年后也导致了美国物价水平上涨。开罗、香港、斯德哥尔摩、墨尔本和纽约等地实施的租金管制法案所导致的后果也是相似的。实施相似农业政策的印度和欧盟国家，都承担了类似后果。
要开启理解经济学的旅程，我们首先要清楚什么是经济学。要理解什么是经济学，我们必须先知道什么是经济。大多数人可能会把经济看作生产、分配日常生活必需的产品和服务的系统。这种观点本身并没有错，但还不够准确。
传说中的伊甸园也是一个生产、分配产品和服务的系统，但它却与经济无关，因为在那里所有东西都应有尽有。没有稀缺性，就没必要节约（economize），也就没有经济学（economics）。杰出的英国经济学家莱昂内尔·罗宾斯（Lionel Robbins）曾给出了经济学的一个经典定义：
经济学是研究具有不同用途的稀缺资源使用的学问。
Shipping Overview:
• Shipping: Standard Domestic Shipping within the United States charges first item USD 6.99 and additional item USD 3.0 each. Standard International Shipping from United Kingdom, Germany, Italian and Japan to the United States charges first item USD 11.99 and additional item USD 4.0 each.
• Import Duty: Everymarket collects applicable duties and taxes on goods imported into the U.S. at checkout, it's calculated based on the goods value multiply by the rate. For United Kingdom and China goods is 10%, Germany, Italian and Japan goods is 15%. We are committed to making your U.S. shopping experience simple and transparent. The method of delivery—either Delivered Duty Paid (DDP) or Delivered Duty Unpaid (DDU)—depends on whether duties and taxes are collected at the time of your purchase.
• Order Processing: Please allow 1-2 business days for order processing and preparation before shipment.
• Domestic Shipping: Orders within the U.S. are shipped via USPS or FedEx, depending on the origin of the product. Average transit times to the United States is 3 - 7 Business days and average transit times to International is 7 - 14 Business days
• International Shipping: Currently, we only ship within the USA.
• Tracking Information: Every order is trackable. You will receive a tracking number once your order has been shipped. Products may be shipped from various global fulfillment centers.
Shipping Delays:
Please note that shipping times may vary due to factors beyond our control, such as weather conditions, natural disasters, or peak holiday periods. While we strive to ensure timely delivery, the exact arrival time cannot be guaranteed and is managed by the shipping carrier.
Shipping Options:
-
Standard Delivery: Most orders are shipped within 3-7 business days. Larger items may utilize LTL shipping for safe handling.
-
Handling Time: We handle shipments on business days (Monday - Friday), with a preparation time of 1-2 days.
-
Additional Charges: Some items require additional shipping charges due to their size, weight, or special handling. These charges are specified on the product pages and are not eligible for shipping discounts.
-
Exclusions: Gift cards, packaging, taxes, and prior purchases do not count toward the minimum purchase requirement for free shipping. This offer is valid only for shipments to U.S. addresses, including Puerto Rico.
Delivery Details:
-
Estimates: Standard shipping within the US typically takes 3-7 business days. These are estimates and not guarantees.
-
Shipping Restrictions: We ship to all 50 states, Washington, DC, U.S. territories, and APO/FPO/DPO addresses. Shipping options vary based on the delivery address.
-
Remote Areas: Shipments to remote areas may incur additional charges or require pickup from a nearby shipping partner’s location.
Shipping Confirmation:
You will receive a shipping confirmation email with a tracking number as soon as your order is dispatched. If you do not receive this email immediately, please be assured that your items will arrive within the estimated delivery window provided at checkout.
Order Modifications:
If you need to cancel or modify your order, please contact our customer support immediately.
Issues with Delivery:
If your order shows as delivered but you have not received it, please contact the shipping carrier directly to resolve the issue. For persistent problems, contact our customer service at cs@everymarket.com.
Customer Support:
Our team is available 24/7 to assist you with any questions or concerns regarding your order. We are committed to ensuring a smooth shopping experience.
Return & Refund Policy Overview
Please review our return and refund policies below to ensure a smooth transaction process.
Return Policy
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Duration: You have 30 days from receiving your item to initiate a return.
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Condition: Items must be unworn, unwashed, with original tags and packaging intact.
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Shipping Costs: Please contact us to initiate your return, we'll offer return label for free. Otherwise we are not responsible for the return shipping costs of the items.
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Packaging: Ensure returned items are well-packaged to avoid damage during transit.
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Tracking: Use a trackable and insured shipping method as we are not liable for items lost or damaged on return.
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Initiating a Return: Contact us at cs@everymarket.com to start your return. We will provide a return shipping label and instructions upon approval. Returns without prior approval will not be accepted.
How to Return
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Method: Returns must be sent back by mail to the address provided in the return instructions.
Return Label
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Please contact us to get return labels.
Product Conditions for Return
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Eligible Products: Returns are only accepted for items in new condition.
Nonreturnable Items
Certain items are not eligible for return:
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Electronic devices after 30 days (e.g., computers, laptops, Kindles)
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Gift cards, prepaid game cards
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Perishable goods, live insects, some jewelry, some health and personal care items
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Customized or personalized products
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Items with special shipping restrictions
Refund Policy
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Window: Eligible products may be returned within 30 days of delivery for a refund.
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Refund Method: Refunds are processed to the original payment method or as store credit for items purchased with gift cards.
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Processing Time: Refunds are processed within 3-5 business days after we receive the return; please allow additional time for shipping and bank processing.
Claims
Inspect your order upon arrival and report any defects, damages, or incorrect items immediately to allow us to address the issue. For claims, contact our support team with details of the issue.
Exchange Policy
For the quickest service, return your original item and place a new order for the desired product once your return is accepted.
Return Address
EveryMarket Customer Service 2101 E Terra Ln, O'Fallon, MO 63366
Customer Support
Available 24/7 for any questions or assistance needed:
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Phone: +1 (800) 660-3783
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Email: cs@everymarket.com
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